Instagram

Instagram

On Instagram, you can showcase and sell your products directly on the platform. Your customers do not need to leave the social media app to make a purchase, as features such as Instagram Shopping, product tagging, link stickers or reels with shop integration and checkout functions enable a seamless brand experience. Fashion, beauty and lifestyle products in particular use this sales channel successfully. We process sales via Instagram seamlessly through direct interfaces.

Facebook

Facebook

Facebook is no longer just a social network – it is a fully fledged sales channel. Products can be showcased, promoted and sold directly via the platform without customers having to leave the app. At the heart of this is the Facebook Shop, which can be connected directly to a webshop or catalogue and populated with images, prices and descriptions. From fashion, beauty, interior and food to FMCG, electronics and gadgets – these products can be marketed effectively and reliably handled with our logistics solutions, even during peak periods.

Pinterest

Pinterest

Pinterest is a visual search engine that connects users directly with ideas, products and brands. Social commerce on Pinterest works through so-called product pins, shop tab integrations, rich pins and Pinterest ads – all designed to turn inspiration directly into purchases. In boards, products are presented in a suitable lifestyle context – thematically curated and with particularly long visibility. Product links take customers directly to the shop. We handle the logistics for your sales – from interior and home living to fashion and beauty, as well as food and event beverages, which can be marketed particularly successfully on Pinterest.

Twitch

Twitch

Twitch is the leading live-streaming platform – originally focused on gaming, now also covering music, sports, talk and shopping – and has become an experiential space for brands. Brands engage audiences through live shopping events, brand sponsorships, affiliate links, product placements and chat interactions. Customers respond directly in the chat, click on embedded links or use discount codes. Twitch is particularly strong in terms of authenticity and community engagement across gaming and hardware, fashion and streetwear, tech, as well as fitness and lifestyle.

TikTok

TikTok

TikTok has evolved from a purely short-form video platform into a dynamic social commerce channel that is particularly effective at reaching younger audiences. The combination of entertainment, trends and direct purchasing with integrated checkout makes TikTok one of the most exciting sales channels in digital commerce. Through product tags, live shopping events, affiliate links and branded content and challenges, brands from a wide range of industries can promote their products successfully. As one of the first fulfilment service providers for TikTok Shops, we support customers who want to leverage the potential of this additional sales channel. 

YouTube

YouTube

YouTube is the world’s largest video platform – and a key channel for social commerce. Product videos, unboxings, tutorials, reviews, live shopping and YouTube shopping tabs are used to directly drive sales. Through product tagging, affiliate links in descriptions and YouTube Shorts, users can be guided directly to purchase. Authentic creator partnerships are particularly successful, presenting products in a credible and engaging way. Ideal presentation for products such as electronics and technology, as well as food and kitchen, through to DIY and crafts.

To manage viral demand, we provide an agile, digitally connected logistics structure:

  • Temporarily available specialist staff, which we can draw from other projects outside peak seasons or recruit through our own staffing services. During peak periods, we can operate on a three-shift system.
  • Flexibly available warehouse space in Germany, allowing the setup of overflow warehouses as buffers ahead of peak phases, from which we can supply your end customers directly – all from a single source.
  • Through our automated interfaces, purchase data is transmitted to us automatically, ensuring no time is lost before dispatch. Via these interfaces, you automatically receive real-time data, including shipment tracking.

Inventory management in social commerce faces specific challenges such as unpredictable demand peaks, real-time availability, cross-channel synchronisation and high return rates.

We address this through agile, data-driven inventory management based on real-time data, automation and cross-channel integration:

  • Via our interfaces, we integrate your online sales channels – from your online shop and marketplaces through to social commerce channels – with your ERP or order management systems, giving you full transparency and enabling all channels to be supplied from a single inventory.
  • You not only receive real-time inventory data from our warehouse management system, but also gain full visibility into your shipments. All shipping-relevant data – from shipment status and tracking through to final delivery and returns – is automatically fed back to you. This allows you to keep your customers transparently informed.
  • Instagram
  • Facebook
  • Pinterest
  • Twitch
  • TikTok
  • YouTube
  • Further platforms available on request